On Demand Webinar
Netafim - A Digitalization Success Story in the Engineering Industry
Watch this exclusive, interview-style webinar to explore how Netafim has grown from a regional business to a tech company serving customers with smart irrigation technologies worldwide. Get insights into Netafim’s path to transforming their direct and dealer sales and how they achieve continuous revenue growth and a strong customer and distributor loyalty in times of economic uncertainties.
What you can expect in this webinar:
- Challenges & Potential: Netafim's sales model entails comprehensive engineering calculations, dimensioning, and solutioning. They serve domestic markets through its direct sales force, but a big part of their business depends on a worldwide dealer network.
- Goals & Strategies to Success: Netafim made the strategic decision to digitally transform their direct and dealer sales operations. Their main goals included speeding up their own sales force as well as making it very easy for their dealers to engage with them and their customers and to build a flawless end-to-end customer journey.
- The Results: Netafim sales channels are now able to estimate a project with 95% precision within minutes, rather than days. Through end-to-end digital engagement channels the company experienced a great improvement of their win-rate, a significantly shorter quote-to-lead time, increased EBITA, and improved margins.
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